Dalelorenzo's GDI Blog
19May/210

Twin brothers die together after 24th birthday

Gregory Raymond Raphael remembers the working day clearly. April 23, 1997. The give, doctors said, had been successful and his wife Soja was fine. Heart beating with pleasure, "hes having" scurried to the hospital. The children, twins, searched exactly alike. The young parents listed them Joefred Varghese Gregory and Ralfred George Gregory. Having lived "peoples lives" where they did almost everything together -- both chose computer engineering, both had jobs in Hyderabad -- they caught the deadly fever the same day, on April 24. Last-place week, after struggling with Covid, they died together, hours after one another.Raphael said he almost well known if his sons had to make it, they would come home together. Or they wouldn’t. “Whatever happened to one, it happened to the other, ” he said. “That’s how it was since birth certificates. I had told my partner after we got news that Jeofred had died that Ralfred won’t return home alone either. They died on May 13 and May 14, hours apart.” 8272871 8He said, “The twins had a lot of plans for us. They wanted to give us a high quality of life. As schoolteachers we have fought much to bring up the children well and they wanted to give us back, everything from fund to happy. Before they died, they were planning to leave for Korea and then perhaps Germany for occupation. I don’t know why god penalise us like this.” The Raphaels have a third son, the eldest one, Nelfred.Residents of Meerut’s Cantonment area, their own families initially treated the brothers at home, recollecting the delirium would abate. But it didn’t. “We obtained an oximeter. When their oxygen degree dropped to 90, doctors admonished us to make them to hospital. We declared them to a private one on May 1, ” Gregory said. Their firstly report had confirmed the young men were Covid-positive. But after a few cases daylights, their second RT-PCR test report came negative.“Doctors were planning to move them from the Covid ward to the normal ICU. However, I sought the hospital to monitor their health for two more dates in the Covid ward. Then, unexpectedly, on the evening of May 13, my spouse got the call. Our world crashed.”Ralfred had offset his last-place phone call to his mother. “He spoke from research hospitals bunked, ” said Gregory, his voice shaking. “He told his mother that he was recovering and enquired about Joefred’s health. By then Joefred had died. So we made up a tale. We told him we had to shift him to a hospital in Delhi. But Ralfred knew instinctively. He told his mother,' You are lying’.”

Read more: economictimes.indiatimes.com

9May/210

After $12 Billion JPMorgan Bailout, CEO Jamie Dimon Doesn’t Want Biden ‘Throwing Money’

The billionaire director craves an itemized listing of what the government would do with his charge dollars.

Read more: huffpost.com

31Mar/210

COVID 2.0: Large-scale vaccination, not shutdown

It has been eight months since she spent a few nightmarish eras in a hospital, but Purnasneha Sundaramahalingam, a 25 -yearold editor in Chennai, still cannot make three flights of stairs without feeling entirely exhausted. The exercising periods that hindered her going in the initial months of the lockdown are a no-go because she knows it will leave her tired for the rest of the day. Sundaramahalingam first be positive for Covid-1 9 in June 2020. Untitled Carousel 8172714 6“The four eras I spent in hospital, I could feel my centre pummel vigorously. My blood pressure was up and I was wheezing ... I would never care it upon anyone, ” she says. The evidences did not leave even after she was accomplished from the hospital. “It was very scary because I don’t have comorbidity problems, I’m somewhat healthful, ” says Sundaramahalingam, a survivor of long Covid, who had debilitating fatigue for months afterwards.Move to Gurgaon. Aman Saha( honour converted on request ), 40, lost her employment during peak lockdown when the HR head of the uniform export firm, where he was working, asked him to resign, citing the company’s mounting loss. When unlocking began and flights resumed, the first thing he did was vacate his rented housing in a classy civilization of the millennium development goals municipality and fly back to his hometown, Kolkata, where he has a house of his own. 8172673 8D uring the last six months, Saha has taken up a few consultancy assignings, even as he is frantically looking for a stable job. It seems like a return of that harrowing go from a year-ago for Sundaramahalingam and Saha, who are staring at India’s rising Covid crowds with anxiety. A time after India went into a national lockdown, dubbed one of the most restrictive in the world, the country is anxiously watching the rising curve of Covid multitudes, with new daily instances stroking the high-flowns seen in 2020. On Friday, India reported 62,336 new Covid-1 9 suits in the past 24 hours, the most prominent daily rise since October. Such a startling spate of Covid lawsuits has set off alarm bells in Delhi’s corridors of power. This time, the government could change the dose of involvements from draconian to mild. After all, another round of national lockdown will derail the fledgling economic recovery. The nomad labourers are back at work, factories are whirring and the accumulation of goods and services( GST) charge, an indicator of uptake, has been impressive in the last six months with the January figure, at Rs 1.2 lakh crore, rising to an all-time high. At the current stage, the central government does not appear to be in favour of aimles neighbourhood shutdowns or nighttime curfews even if they are regimes such as Maharashtra and Madhya Pradesh have of late resorted to such speedy sets. The Centre’s blueprint, distributed according to police in the know, has five key components -- systematic testing, containment and surveillance, clinical maintenance, Covid-appropriate behaviour and, above all, a big vaccination drive to combat the virus, thereby bypassing a rigid criterion like lockdown. Elaborating on each of these components, NITI Aayog member and chairman of the government’s sanctioned group on Covid management, Dr Vinod K Paul, tells ET Magazine that the solution lies in delivering a combination of all these implements. “If all the available tools are used effectively, there should be very little need for more stringent measures such as a lockdown, ” he says, adding that the government is banking on a possible uptick in the supply of inoculations. “Once admiration is given, Sputnik V inoculation will be made in India, maybe by as numerous as five manufacturers. That is one clear reason for increased ply, ” says Paul. Currently, two vaccines, Serum Institute of India’s Covishield and Bharat Biotech’s Covaxin, are being administered million doses were administered domestically, with another 60 million get exported to 77 people. The government’s decision this week to allow people above the age of 45 years to get the jab was mostly driven by two factors. One, 88% of all Covid-related deaths in India were in the 45 years-plus category, and two, the government expects that more vaccine candidates will get approval soon in India. In addition to Russia’s Sputnik V, Bharat Biotech’s nasal vaccine and Cadila Zydus’ vaccine are at the threshold of getting approved. Clearly, in terms of Covid management, large-scale vaccination , not lockdown, seems to be the new mantra. “When dangers are unknown, it is better to overreact and impose a lockdown. 8172674 2 A year ago that was precisely done. Now we know much more about the pandemic, horror is less and management approaches are much more clearer, ” says Shailesh Pathak, chief executive officer of L& T Infrastructure Development Projects, adding that both the Indian economy and his companionship just goes to show huge resilience, as the bounce-back is much better than what most people have expected. Dr Jayaprakash Muliyil, chairman of the technical members of the advisory committee of the National Institute of Epidemiology, forethoughts against the reimposition of lockdowns as a means to curb the spread of the virus. 8172675 6 “I think wearing a mask is sufficient. Lockdowns make it convenient for officials to throw their value around. It’s a bad dres, it’s undemocratic and it’s not needed. There’s no reason anyone should go into lockdown.” Meanwhile, the Madhya Pradesh government has extended its Sunday lockdown to four more cities -- Betul, Chhindwara, Ratlam and Khargone -- taking the total metropolitans under lockdown in the regime to seven. Since early this month, Bhopal, Indore and Jabalpur have been under lockdown. “There seems to be a change in the behaviour of the virus -- those who are staying at home are getting more fouled, compared against earlier. The young are also getting polluted but certainly death is not as high it was earlier, ” says Dr Salil Bhargava, professor of respiratory drug at MGM Medical College, Indore, the first Covid hospital in Madhya Pradesh. But what is helpful this time around, he says, is that there is no shortage of healthcare staff. “The health care system is able to function without being over-burdened as many are inoculated and well-trained. Likewise, only those who really need it are being hospitalised.” Maharashtra CM has announced a light curfew from March 28. Last-place month, a lockdown was announced in Amravati and Achalpur. However, all such restrictive-yet-porous interventions can’t help much in control the dissemination of the virus. These sets be brought to an end obstructing give chains and stalling the regular flow of businesses. These will likewise form brand-new questions for enterprises that source raw material from various centers and have marketplaces across several states and metropolis. Cruel Goenka, chairman of RPG Enterprises, was noted that during peak lockdown last year, he had to look into several areas where things could go wrong due to cascading effect. “There were many' what if’ questions that needed addressing. What if Covid regulations changed an entire production line? What if request fell by 25%? What if our SME suppliers couldn’t supply the raw material? What if position borders were closed for goods transport? What if accumulations has decreased by 50%? What if practicalities were starved of oil? The scenarios were incessant, ” he says. While there is near-unanimity that stringent measures would jeopardise the livelihood of millions of Indians, professionals and policymakers are also concerned about the galloping number of Covid actions. “The pace at which occurrences are increasing is what is really troubling and I would have been happier if numbers had abode at about 10,000 daily new cases in India, which is where we seemed to have been put at for a few weeks, ” says Gautam Menon, professor at Ashoka University’s department of physics and biology, who has been closely tracking Covid crowds. Added to this, he says, is the fact that the increase is no longer confined to one or two states. “That we are seeing a big jump in Covid occasions in states and municipals that have better surveillance on average even as states that neighbour them are not reporting considerable increase is worrying.” Dr K Srinath Reddy, chairperson, Public Health Foundation of India, ascribes this rise partly to the complacency that followed the continuous fall in the number of cases and demises during the last three months. “Public health prudences were being abandoned in areas of both personal attitude and administrative dominations. The virus ever spreads much more in areas with more economic growth, greater urbanisation and a good deal of mobility and travelling -- it has a great opportunity( to spread ), as we are seeing in Maharashtra.” Doctors from Mumbai, he says, are declared that the virus seems to be spreading faster but with less evidences. “This is not surprising because when the virus has infected a large number of people who are suggestible and the others are taking prudences or have been vaccinated, the virus adapts to spread faster but with less virulence, to sustain its genus without spending the emcee species, ” he says. 8172676 9Dr Muliyil of the National Institute of Epidemiology points out that essentially every country has been facing this kind of doubled or triple top. For a country of India’s size, the seroprevalence, according to examines done by the Indian Council of Medical Research( ICMR ), was not that high-pitched. “We expected seroprevalence in urban areas to be 60% and in rural areas to be 40%, which would leave us adequate immunity to prevent large-scale outbreaks. We never reached that.”Lockdown: A FLASHBACKWe decided we would not lay off beings or trim payments: Harsh Goenka, Chairman, RPG Enterprises, Age: 63 times l Location: Mumbai 8172814 7The pandemic descended all too sudden and no one was prepared for the immediate inferences. The lockdown which followed soon after brought everything to a standstill. We had to quickly reorient and concentrates on our priorities. The first and foremost priority was self-protection and the security of its those around us. After beings resolved down in the safety of their homes and reorganised their everyday decorations, we changed focus to business continuity. This was a critical step that would decide the fate of our businesses over the next year and more. The third and equally important step was about our responsibilities to civilization in general and to the communities we serve. This three-pronged response has been the key to our navigate the pandemic. We had decided that we would not lay off parties or chip stipends. On the contrary, we imparted increments in the early part of this year. There was mayhem in the job market with job losses and salary trimmeds -- and the media was full of tales of distress. We had lived through numerous dilemmas in the past and we trusted our tendencies that if our parties were comforted and reassuring, they would find a way through all this. For mental well-being, we started counselling sessions for our people, and for physical fitness we had our principal fitness officer provisioning online daily workouts and tips. Countless outreach programmes were started to engage with the families and these group discussions proved to be excellent emotional support to many.We realised early on that we had to variabilise our costs to the best extent. Task forces were put into action and we placed ourselves ambitious goal on expenditure. Some overheads, like travelling and consumables, went reduced automatically while some others which were non-essential were trimmed. We delayered the organisation, brought in better spans of button and improved overall economies. We went back to elementaries with zero base budgeting and strict monitoring. What we didn’t cut were wastes on invention, sell, R& D and hiring aptitude. Over the past few years, we had already invested in augmenting our digital capabilities across the spectrum of "the organizations activities" -- from digital labs to showcasing remote project progress to clients via tech tools, hot-desking in parts and mills and a slog from anywhere( WFA) plan. Despite the pandemic there has been no drop in productivity or production and it reposes my faith in parties. We announced India’s first permanent WFA policy, which will be effective even after the pandemic is withdraw. I am humbled to say that we bagged India’s most begrudged invention award, the ET Innovation Award for 2020, during this most difficult period which is a testimony to our reliance on innovation during these times.We categorized situations into pessimistic, reasonable and idealistic. Supply chain and logistics were the main obstacles which needed innovative solutions. Besides, there is indeed various the regions where things could go wrong due to the cascading effect. There were numerous “what if” questions that needed addressing. What if Covid controls affected an part production line? What if require decreased 25%? What if our SME suppliers couldn’t supply the raw material? What if state frontiers were closed for goods move? What if accumulations has decreased by 50%? What if practicalities were starved of ga? The situations were interminable. I would say my biggest learning from the pandemic has been how resilient the human spirit is and how at a time like this our social conscience comes to the fore and we are intending to see enormous relinquishes in order to alleviate the suffering of others.------------------------------------------------------------------------------------What moved me a good deal was the gratitude of my patients: Dr Bornali Datta, Director, respiratory medicine, Medanta Age: 48 liter Location: Delhi-NCR 8172816 8When the lockdown commenced in march, we doctors continued to go to the hospital every day but patients weren’t coming unless there was an emergency. I had never seen the hospital so deserted -- it was almost like a soul city. There was an overwhelming sense of awarenes about what turn things would make. Covid-1 9 cases started coming in around April and with actions tiding in May, five-six floorings of the hospital were dedicated to Covid. At that time , no one knew what to expect, what worked. There was zero proof for any medication. Remdesivir, developed for Ebola, began to be used for Covid. Then in mid-June, both my husband and I went Covid. Thankfully, my evidences were mild but after a few weeks, my husband, likewise a medical doctor, began developing more symptoms and had to be admitted. These eras I can confidently reassure my patients that they will get better because the vast majority do well but, back then, we didn’t know that. He got better after five days, but it was a harrowing experience. After I rejoined, it was the busiest time in my entire job. We were working seven days a week, our phones were on all the time. It was an extremely difficult time because the patient was alone and isolated, the family was stressed out. But all the doctors and nurses in my squad simply drove and made. I felt privileged to be able to give that service and be part of that frat. Now, after a slump of three months, occurrences are on the rise again. But now that we understand the virus better, our anxieties have reduced. Ultimately, we have to co-exist with the infection, with adequate medicines and vaccines.In the last one year, we all went through a lot of emotional turmoil. What moved me a good deal was the gratitude of cases, even after I had told them I was just doing my job. One special occurrence stands out: There was a young man who had got admitted with Covid just after cremating his father. You can imagine his psychological state. Fortunately, he recovered entirely. When he came for his final follow-up, he said he had been told doctors don’t like to touch patients. But the facts of the case that I had employed my hand on his shoulder saw him feel he could cope. It was such a little thing but it symbolized so much to him. It emphasised the core of what drug is about -- physicians taking care of patients.----------------------------------------------------------------------------------------As I reach home, my two-year-old coos out,' Amma ... Sanitiser: Dr Divya S Iyer, Kerala State Mission Director, MGNREGS Age: 36 l Location: Thiruvananthapuram 8172817 0I recollect writing an essay on “The Importance of Hand Washing”, paying an ode to the practice cautioned by the Hungarian physician Ignaz Semmelweis in the 19 th century. It was an essay-writing competition at the Christian Medical College, Vellore, where I was a medical student, channel back in 2004. There is no denying that I was over the moon when I became a prize-winner then. But 15 year later, to witness the results of arrange it into practice in public health, has been more than heartening; it catapults itself into being one of the most remarkable knowledge in my busines. When the Covid-1 9 pandemic was still in its nascent place, the district of Kerala sprang into action with a multipronged approach to draw rein the wolf, the most notable being the Break the Chain campaign that was set in motion much before the mandate on wearing disguises and social distancing came into being. As the State Mission Director of the Mahatma Gandhi National Rural Employment Guarantee Scheme( MGNREGS ), I remember calling worksites, promoting suitable hand-washing procedures, and nudging the 20 lakh-strong workforce to be the messengers of hygiene in their home communities. That 90% of our recipients are women emphatically helped us in get families onboard to act as the fundamental unit of awareness start. I retain receiving phone calls from citizens in those early days of the pandemic, endeavouring advice on precautionary measures. I believe that it is this deepened government of health-seeking behaviour among our citizens that enabled the position of Kerala to withstand the upsurge of Covid-1 9 illness, owing to its massive NRI population and high-pitched population density, which make it a highly vulnerable state. Yet, it was interesting to note that mortality and morbidity due to other communicable diseases have significantly come down during the pandemic year -- the silver lining of which being the reinvention of self-hygiene for mankind. The periods I performed as the commanding officer for Covid procedures in the following areas evidenced my shielded proximity in containment zones interspersing with a sanitised proximity at home, which included my newborn, who was one-year-old then, and aged parents. The culminate of the year was a particularly challenging period when I tested Covid-positive, and was under quarantine with my lad who instantly adapted to the fact that his mother had to mask up and glove up in order to be allowed to breastfeed him. Even today, as I be getting back, my two-year-old fondly ogles out for me with interested eyes and coos out loud, “Amma ... sanitiser.” We have indeed successfully collected a generation that is more hygieneconscious than any of the previous generations, albeit with a ponderous rate to have paid for that.Writer is an IAS officer. Scenes are personal--------------------------------------------------------------------------------------------Pandemic cured me trounce my horrors& work on my strongs: Nitasha Nayak, Teacher, Global Public School l Age: 43 l Location: Kochi 8172818520 20 was paradoxical in a manner that was -- we faced a global pandemic and a slump, but it was also the year that contributed some of us time to reboot and relive "peoples lives". When the lockdown began, it was hard to adjust to the extremely project of being cloistered in our residences even if they are the announcement was expected. With zero social interaction, I felt anxious and restless. To cut down on the feeling and wearines, we started binge-eating and binge-watching! By May last year, the dwelling breast was under control but there were misgivings and unpredictability considering creation. With Covid occurrences at its crest, the likelihood of schools opening in June was remote. Online teaching was a completely new zone for all of us. The question -- what if I am not capable of catering to the needs of my pupils -- ever levitated above me. I am certainly grateful to my institution for navigating me and the rest of my clan each step of the nature. Everything was meticulously planned by the core team and several online workshops were arranged for all the professors. To let go of the solaces of teaching in a classroom and tread on the online education scaffold was a battle that needed faith, resolution and perseverance.And thus began my new life-time in 2020! It took me sometime to strike a balance between finagling work at school and work at home. I can proudly say that the pandemic taught me to be more responsible and penalized. One of the most positive things was meeting our pupils. Their adored and gaiety were a real morale booster. It was amazing to see children accommodated so quickly to the online mode. From being their favourite in school , now our personas had changed to being a part of their family. Opening up of schools in June is uncertain but now I am confident of taking on whatever comes my highway, thanks to the nearly year-long training and experience. This pandemic helped me overcome my suspicions, stop aside my anxieties and work on my persuasiveness. It educated me to be grateful for all the little things in live, to have faith and worked very hard to than normal to achieve my goals.

Read more: economictimes.indiatimes.com

16Mar/210

Genesis praised for saving Tiger Woods, Burger King redesign beats McDonald’s in poll: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of ad, sell, media and digital story. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.

Woods’ car triumphs kudo

As news of Tiger Woods’ horrific car crash in California stunned the world countries on Tuesday, his battered vehicle became an unexpected supporter. Woods was driving the Genesis GV8 0 crossover, a brand-new midsize simulation that arrived at peddlers in December, as a courtesy vehicle after serving as host for the Genesis Invitational golf tournament last week.

As Automotive News reporter Laurence Iliff reports, "law enforcement officials said the crash integrity of the vehicle -- and Woods' use of a seat belt -- may have saved his life.” As likeness and videos of the damaged GV8 0 dominated social media, Sheriff's Deputy Carlos Gonzalez, the first officer on the scene of the crash, called the overall integrity of the GV80 "a marvel of modern automobiles” and said he’d seen same accidents over many years where the vehicles and passengers had not fared so well.

Woods’ Twitter account posted an accounting of his injuries late last nighttime, including "open fractures altering the tibia and fibula bones" in his lower right leg and traumata to his foot and ankle. But the golfer was “awake and responsive” after surgery.

BK redesign thumps McDonald’s in canvas

Rivals Burger King and McDonald’s have both launched carton redesigns in the past few weeks. And while both have won industry praise, an early investigation of consumers reveals that Burger King’s new look has the edge.

According to an Ad Age-Harris Poll survey deported this month, 54% of respondents suggest that they elevated Burger King’s parcel, while 46% chose McDonald’s. Meanwhile 56% said Burger King’s new look, from Jones Knowles Ritchie, established the food sound more appetizing, while 44% picked McDonald’s, created by Pearlfisher, as having the more appetizing design.

But as Jessica Wohl writes, the good news for both orders is that the renovations show signs of potentially helping sales: More than 40% of those who like the new looks brought forward by Burger King or McDonald’s say they are more likely to patronize the chains.

Facebook backs down in Australia

Facebook backed down from its bulletin blackout in Australia yesterday after the Australian authority agreed to amend legislation forcing it and Google to pay local publishers for content. As reported by Bloomberg News via Ad Age, the Australian government said here today would take into account commercial distributes Facebook and Google reach with information corporations before deciding whether they are subject to the law, and would also give them one month’s notice.

But although the immediate Australian face-off looks to be over for now, the issue isn’t going away any time soon; publishers are lobbying in the EU to obligate Facebook and Google pay for content while in the U.K ., the Evening Standard reportsthat Culture Secretary Oliver Dowden will meet with Facebook’s ministerials this week to discuss the issue.

Staples prepares for back-to-office

It may seem hard to imagine after a year of WFH, but the coronavirus inoculations roll out, people may be returning to departments across America some date. And Staples is getting ready. Daniel Reilly, Staples VP of symbol and make administration, assembles Adrianne Pasquarelli on the latest edition of Ad Age’s Marketer’s Brief podcast to discuss how the retailer is preparing, and how it’s going to compete with direct-to-consumer labels that have forged brand-new links with customers in the pandemic. Listen here.

Just briefly

Somewhere over the Rainbrow: Pinterest chief marketing officer Andrea Mallard assembles Ad Age’s Garett Sloane in today’s live episode of Remotely to discuss some sizzling 2021 trends including the makeup craze “rainbrows, ” the stomach for “getaway cars, ” and the latest foodie obsession, “epic charcuterie.” Listen here at 1PM EST.

Final countdown: Tuesday, March 2 is the final deadline to enter the 2021 Ad Age -AList and Creativity Awards. The gifts celebrate the most attained enterprises, standout make and forward-thinking supervisors and knacks in service industries. Details here.

Fearless Ray: A brand-new commercial from State Street Global Advisors and McCann New York--the team behind the award-winning "Fearless Girl" statue--is now turning to another "fearless" icon, boxing protagonist Sugar Ray Leonard. The recognise celebrates the resilience of mid-sized business in the pandemic through the allegory of Leonard in the ring. It's narrated by the real-life Leonard, who was recreated as his younger self expend CGI and a lookalike performer. See it over at Creativity .

That does it for today’s Wake-Up Call, thanks for reading and we hope you are all staying safe and well. For more industry information and insight, follow us on Twitter : @adage. From CMO Strategy to the Ad Age Datacenter Weekly, we’ve went newsletters galore. See them all now .

Subscribers make the difference. Individual, group and corporate dues are available--including access to our Ad Age Datacenter. Find alternatives at AdAge.com/ participation.

Read more: adage.com