Dalelorenzo's GDI Blog

We are facing a climate health crisis – it’s time for action

We are facing a climate health crisis - it's time for action

Ahead of next week's Net Zero Nature Summit, Sarah McDonald, vice president of sustainability at GSK Consumer Healthcare, reveals how the company is collaborating on a call to action to ensure climate and health strategies are better aligned

To be health, there is need to a health macrocosm to live in but unfortunately, the health of the world is under threat. Increasing scientific evidence illustrates climate change and nature loss are affecting the world countries and human health in many ways through rising temperatures, including air pollution, water scarcity and plastic pollution.

Core to our corporate approach, GSK Consumer Healthcare is tackling the environmental and societal obstructions between the planet's health and our human health in order to increase the urgency and passion of actions to tackle climate change. This is a problem that disproportionately restraints people's opportunities for everyday health and wellbeing through, for example, greater revelation to air pollution or longer and more acute occurrences of sickness such as allergies or flu.

With climate change and public health challenges are closely linked, the present working one of the most significant public health challenges we are confronted with. The effects of climate change are already causing premature death and worsening state sequels for countless various regions of the world and the expected direct financial costs are predicted to be$ 2-4bn per year by 2030. There is also a critical social equity dimension to the climate and health nexus which all actors from business to government would benefit from understanding in greater depth.

The medical community and healthcare jobs have recently been exploring these connections and are starting to act and propose for others to do the same. However, for countless non-health enterprises, the investment community, and politicians, the connections between climate and health are less clear, and are often neither meaningful nor tangible.

As Richard Ellis of Walgreens Boots Alliance observed, "the links between climate and health are so profound - especially in relation to air pollution, but we're currently analyse them as separate issues. What we do in the next year will determine whether we build climate and health systems that are resilient - including build resilience to the impacts of air pollution, but likewise tackling the root causes of air pollution in ways which can also drive connected benefits for health."

What's once happening and what's missing?

Many ventures have climate plans, with 2,162 the enterprises and 160 investors responsible for over $70 tr resources signed up to the Race to Zero and 1,366 organizations designating Discipline Located Targets( SBTi ); many also have health and well-being policies, particularly in the food sector. But the activities and approaches are not often associated nor are core to business, while opportunities are missed to accelerate progress in both.

Even within the healthcare sector it isn't always clear how best to approach involvements in these two interconnected organizations, and to activate programmes for both. There is also a lack of shared pre-competitive openings or guidance around what actually wields. For non-health sector firms, the lawsuit for play and potential outcomes are particularly unclear and hard to engage with.

What do we want business to do differently as a result?

At the Net Zero Nature Summit on the 27 th May, GSK Consumer Healthcare will disclose how it is collaborating with Forum for the Future, Walgreens Boots Alliance, and other important healthcare and non-healthcare stakeholders to galvanise business actions around the intersection of environment and health - with a particular focus on the challenge of air pollution. We are using COP 26, and occurrences that lead-up to the Glasgow Summit, to support a call to action for business to respond to the climate and public health crisis in ways that drive systemic change.

We offered to host a board to glisten a light on the connections between air pollution, atmosphere, and health, and boost understanding of what different high-risk people are seeing and feeling. We will use the panel discussion to identify how GSK Consumer Healthcare and other stakeholders can drive positive benefits for state and climate - including by working together to mitigate the impact of airborne pollutants. We will identify where action is already happening and how this can be accelerated or scaled up and agree on any areas where organisations can work together to accelerate progress in climate and nature.

Following these discussions, we will help to shape and subscribe a Call to Action gathered by Forum for the Future for businesses to respond to the climate and public health crisis in ways that drive systemic change towards positive atmosphere and health outcomes. Offering clear guidance on what practical steps businesses can take to drive altered in both challenges simultaneously, as well as reinforcing the potent persona that health can play in accelerating action on environment - we aim to use COP 26, and occurrences that lead-up to the Summit to amplify this Call to Action. We hope that you'll join us.

Sarah McDonald is vice president of sustainability at GSK Consumer Healthcare

GSK Consumer Healthcare is a partner of the Net Zero Nature Summit and Net Zero Festival

Further Reading

Business Leadership Brief on Healthy Planet Healthy People

An empowering business narrative and call for health resilient climate action

WHO Manifesto for a health and dark-green post-COVID recovery

Read more: businessgreen.com


Net Zero Festival 2021: First wave of tickets made available, as latest speakers confirmed

Net Zero Festival 2021: First wave of tickets made available, as latest speakers confirmed

Former Home Secretary Amber Rudd, atmosphere scientist Michael E. Mann, and Schroders CEO Peter Harrison showed as keynote loudspeakers for September's Net Zero Festival

The first wave of tickets is now available for the annual Net Zero Festival, which is set to run practically from September 29 st to October 1st, and will bring together the business leaders, investors, and policymakers who are striving to accelerate the world net zero transition.

Building on the success of the inaugural Net Zero Festival last autumn, this year's event will provide a showcase for the projects and inventions that are driving the net zero transition, as well as a unique forum in which to explore the immense challenges and opportunities associated with the lettuce industrial revolution.

Delegates can now secure their tickets for the virtual happen and check out the planned agenda for the three daytime programme, which is set to be hosted by BusinessGreen editor James Murray alongside top broadcast journalists Krishnan Guru-Murthy, Gavin Esler, and Lucy Siegle.

BusinessGreen can today reveal several of the keynote talkers for the Festival, including former Energy and Climate Change Secretary Amber Rudd, contributing US climate scientist Michael E. Mann, Schroders CEO Peter Harrison, and Solar Impulse chairman and solar aviation pioneer Bertand Piccard.

They will be joined by a raft of top dark-green business professionals, such as Lanzatech CEO Jennifer Holmgren, CDP CEO Paul Simpson, and former Marks and Spencer's sustainable business director Mike Barry. Further speakers are set to be announced in the coming weeks, as one of the purposes of an schedule that sheathes everything from net zero investment and supply orders to public date and the is essential for a simply transition.

The Festival will likewise boast talkers, fringe incidents, and digital content from a raft of spouses, including Schroders, ENGIE, SNC Lavalin, Bank of America, GSK, Kingspan, Boston Consulting Group, the Cambridge Institute for Sustainability Leadership, Carbon Tracker, Aldersgate Group, and many, many more.

In addition, BusinessGreen is today inviting submissions for proposals for fringe phenomena, which could be incorporated as part of the Net Zero Festival this autumn.

The main three era program phenomenon will take place practically from September 29 th, but this year's Festival will additionally boast - coronavirus rules letting - a VIP launch reception on September 9th and the return of the BusinessGreen Leaders Awards on September 22 nd. BusinessGreen also is interested in working with partners to add further virtual or physical fringe phenomena to the programme, alongside next week's Net Zero Nature Summit - oversteps for which continue to accessible - and a Net Zero Culture Summit in October.

"With thousands of fellowships now committed to delivering net zero emissions and the UK set to host the critical COP2 6 Climate Summit this November, the Net Zero Festival could not come at a more opportune time, " said BusinessGreen editor-in-chief James Murray. "We are going to bring together some of the world's foremost philosophers on what it takes to accelerate and expand the net zero transition and we'd urge business directors, investors, industrialists, policymakers, and campaigners to join us in exploring how to navigate what is the defining economic, political, and technological trend of the age."

Interested parties can procure their tickets for the Net Zero Festival here, is applicable for a guest ticket to the Net Zero Nature Summit on May 27 th here, and refer their entries to the BusinessGreen Leaders Awards here.

Read more: businessgreen.com


Is US Mobile’s unlimited data a better value than Mint Mobile?

Single-line, multi-month

Mint Mobile

From $15/ mo. at Mint Mobile


Unlimited talk and textbook on all designs T-Mobile network with 5G corroborate Upgrade project at any time Hotspot on all programs International calling and texting


Must buy in bulk No multi-line perks Speeds abbreviate after 35 GB on unlimited contrive Hotspot to restrict 5GB on unlimited propose

Mint Mobile offers great value to people who are willing to buy mobile phone service in bulk. With four data tiers in 4GB, 10 GB, 15 GB, or unlimited packages, Mint Mobile has a plan that should work for the majority of smartphone users powered by the T-Mobile network with LTE and 5G at no extra cost.

Two large-hearted networks

US Mobile

From $3.50/ mo. at US Mobile


T-Mobile or Verizon LTE Save with a habit plan Recreation benefits for three or more unlimited texts Up to 10GB international data with the unlimited plan Fast LTE rushes


Can't switch between structures Phone collection is limited No international yell Hotspot access is an additional cost on most programs

Any user can put together a propose that works for them on US Mobile without giving up quality or raced thanks to a select between the Verizon and T-Mobile network. An unlimited scheme come here for ludicrous rates, 5G access, and free international data, but hotspot data will cost you extra.

Mint Mobile and US Mobile both offering excellent value to customers and are some of the best cell phone schemes out there. Mint Mobile is great for a consumer with excellent T-Mobile coverage that's able to pay for a few months of service upfront to save money in the long run. US Mobile, on the other hand, is perfect for those who want to truly customize their phone mean. US Mobile will likewise have superior coverage in some areas, thanks to the Verizon LTE network, and presents fast LTE rapidities, free international data, and presentation perks if you're on the unlimited plan.

Mint Mobile vs. US Mobile Should you crave a tradition scheme?

Mint Mobile is like participating in the train instead of driving. It's going to be cheaper because it's adapted to the needs of the many rather than wasting money trying to serve every single customer. You can see this in Mint Mobile's projects, which are divided into four immensities that most people will fit into.

US Mobile is more like taking a automobile. You can get any size you wish, but if you use it more than you expect, the cost can quickly grow. For many beings, it will be the right choice( or the only choice) since you can get a plan that exclusively allows for calls and texts up to having unlimited everything. Still, if your usage situates you in one of Mint Mobile's plans, you can save some money while giving up nothing.

Mint Mobile

US Mobile



T-Mobile or Verizon

Minimum data



Maximum data




All projects( 5GB ceiling for unlimited mean)

$ 5 extra charge on unlimited talk and text and 1GB to 30 GB plans Included in custom-made projects $10 for 20 GB on unlimited contrive

International calling

Free to Mexico and Canada and add-on for non-eu countries

Not accessible

International data


Up to 10 GB included with unlimited means

Minimum plan term

3 Months

1 Month

Maximum mean word

12 months

1 month

The majority of users will are appropriate to a Mint Mobile plan based on usage and will be able to save some money over US Mobile, depending on how many months they are prepared to buy. Mint Mobile's greater flexibility in international christen, particularly with free calling to Mexico and Canada, will be a great bonus for many.

US Mobile, which offers endless customization, can also be a incredible pick for light-footed and ponderous consumers alike. Its $45 unlimited hope is worthwhile, even though you need to pay an extra $ 10 for 20 GB of hotspot data. For an unlimited propose with GSM and Verizon compatibility, it's hard to beat. It's also a better select for houses looking to save money as they add more lines. With three cables on the unlimited plan, you get a free amusement perk included as well as international roaming.

Mint Mobile vs. US Mobile Mint's Mobile's packages

Mint Mobile calls the concept of a monthly phone bill into question, furnish phone service in chunks of three, six, or 12 months with 4GB, 10 GB, 15 GB, or unlimited amounts of data. If you check your monthly habit from your last bill, you'll probably fit in one of these plans with some wiggle room.

That being said, if you want to try to save some more money, you can reduce your data usage by taking better advantage of things like public Wi-Fi or downloading videos, music, or podcasts on Wi-Fi before honcho out. If you do try this route and find that you still need more data, you can easily upgrade your Mint Mobile plan mid-cycle by paying the difference.


10 GB

15 GB


the three months( introductory premium)

$15/ mo. ($ 45)

$20/ mo. ($ 60)

$25/ mo. ($ 75)

$30/ mo. ($ 90)

3 months

$25/ mo. ($ 75)

$35/ mo. ($ 105)

$45/ mo. ($ 135)

$40/ mo. ($ 120)

6 months

$20/ mo. ($ 120)

$25/ mo. ($ 150)

$35/ mo. ($ 210)

$35/ mo. ($ 210)

12 months

$15/ mo. ($ 180)

$20/ mo. ($ 240)

$25/ mo. ($ 300)

$30/ mo. ($ 360)

You can add more high-speed data at a rate of $ 10 for 1GB or $20 for 3GB if you run out, but even if you don't, your data won't get cut off, simply slowed down. And if you're on the unlimited plan, your data accelerates won't slow down until you touched 35 GB. On this plan, you'll only get 5GB of hotspot data, so if you need more you may opt for the 15 GB plan.

Mint Mobile vs. US Mobile Build a usage propose or get it all on US Mobile

With US Mobile, you start by choosing whether you want to build a custom plan, pick from a specific data plan, or disappear entirely unlimited. There is also the option of an inexhaustible talk and textbook plan for only $10, while the other proposals range from 1GB, 5GB, 12 GB, 18 GB, or 30 GB. With these plans, you can pay an extra$ 5 to be able to use your data as hotspot data.

The unlimited is a simple $ 45 per month with 20 GB of hotspot available for purposes of $ 10 more. This propose comes with Ludicrous data fasted, which takes you to whatever accelerate the network can provide up to around 250 Mbps in standard cases. 5Mbps is probably fine for customers that stick to social media and messaging, but when it comes to multitasking or downloading vast documents like tournaments or backup files, you may wish for more.

This plan likewise decreases in price as you contribute more cables, so for three directions or more on the unlimited plan you'll repay $25 per string. You'll likewise get to choose from a range of entertainment perks, such as a Netflix subscription, Spotify Family, Playstation Plus, etc. If "youve had" four wires you'll get to pick two. And to surpass things off, the unlimited plan comes with free high-speed 4G LTE data to use abroad.

If you prefer to build a custom plan, you can start with no data and work up to 15 GB at $26 per month. For minutes, you start at$ 2 for 75 and task your path up one dollar at a time to $ 8. Texting starts at $ 1.50 for 50 textbooks and goes up to unlimited at $6. You can also get unlimited instants and texts for $10. All of these plans come with hotspot data at no extra charge and Ludicrous speeds.

Mint Mobile vs. US Mobile Get the right coverage

US Mobile has better coverage than Mint Mobile thanks to leveraging Verizon's LTE network as well as T-Mobile's. Depending on your phone's compatibility and your neighbourhood coverage, you'll be able to use the network that works best for you, but you will need to choose one or the other. In recent years, T-Mobile's network has done quite a bit to catch up to and even surpass other carriers in some areas, so most people should get great assistance on either network.

Check your phone or search by your zip code on US Mobile's website to determine which network will work best for you. Regrettably, US Mobile doesn't have a direct planned, so it might be worth it to ask customer service to check your address as well as the address of some of the places you may often go to, such as your workplace.

Mint Mobile implements T-Mobile's network, and for most people, that's good story. Use Mint Mobile's coverage map to determine if you will have coverage where you live and work. You can use the My Place tab on the map to check multiple addresses at once.

Mint Mobile renders 5G coverage from T-Mobile for free if you have a phone that supports it. Look for 5G straps n71 and n41 for the best possible coverage. US Mobile has a 5G planned that implements both Verizon's 5G and T-Mobile's 5G system.

Both Mint Mobile and US Mobile volunteer international roaming, but US Mobile "re coming" ahead, offering up to 10 GB of LTE data with its unlimited proposals when you go abroad. The sum of data you get varies by country, and you are required to an eSIM compatible manoeuvre for this feature to work properly. Additional data can be obtained at rates that vary by country.

Mint Mobile's international data must be paid for independently at different paces depending on the country via an UpRoam credit of$ 5, $10, or $20 that's added to your detail. Mint Mobile's paces are $0.05 per text, $0.25 per time, and $0.20 per MB of data in the countries with service. Mexico and Canada have reduced rates at $0.02 per textbook, $0.06 per time, and $0.05 per MB of data.

Mint Mobile vs. US Mobile Phone selection

US Mobile's telephone assortment is pretty weak, with mostly outdated and overpriced telephones accessible. If you want to use US Mobile, you should bring your own device. Most phones will work with one of US Mobile's networks, but you should check online to be sure. US Mobile's single separation is the fact that it does sell a flip-flop telephone for those working that still promote a tactile keypad over every other feature.

Mint Mobile's assortment is a lot better with newer iPhones as well as Android phones from firms like Samsung and Google. There is also a good selection of cheaper phones at acceptable costs. You can still accompanying the majority of opened phones to Mint Mobile thanks to T-Mobile's GSM system. You can check your phone compatibility on Mint Mobile's website or through the Mint app.

Mint Mobile vs. US Mobile Which should get?

There is no total succes here. US Mobile offers great value, especially if you intend to the unlimited plan. Access to both the Verizon and T-Mobile network means that you come enormou coverage no matter which you have selected, and the toll on these action plans sags as you compute more arguments. It's hard to say no to free international data, Ludicrous moves, and 20 GB of hotspot data--even for the extra $10 per month. US Mobile triumphs when it comes to customization and making clients the exact plan that they want.

Mint Mobile's proposes, on the other hand, are a bit simpler with only four options. If you're able to pay for a few months of service upfront, Mint tells you save some fund on your telephone legislation while still meeting your specific data needs. If you have enormous T-Mobile coverage, it's an shocking prepaid carrier to consider. If, nonetheless, neither of these options sounds like what you're looking for, there are quite a few MVNO options on the Verizon network and T-Mobile network that you can go with.

Single-line, multi-month

Mint Mobile

Buy data in bulk

From $15/ mo. at Mint Mobile

Get plenty of data and save money with Mint Mobile when purchasing several months at once with 5G patronage on the T-Mobile network.

Two big networks

US Mobile

Use the Verizon or T-Mobile network

From $3.50/ mo. at US Mobile

Create the excellent schedule or go unlimited on US Mobile with a choice between the huge Verizon LTE network or fast T-Mobile network.

Read more: androidcentral.com


The COVID-19 Pandemic’s Impact on Sleep

An empty bed.

If you've had trouble sleeping during the past year, you're not alone, according to a brand-new national sleep inspection from 23 andMe.

The new data indicate that another side-effect of the pandemic is that a lot of us are having more difficulty falling asleep. When we finally do, we're waking up more at night or having COVID-related or health-related dreams, according to the online survey conducted in early March.

" The examine offers another proof extent for the impact of the pandemic and the ensue stay-at-home orders ," said Eric Rasmussen, 23 andMe’s Director of Consumer Insights& Product Marketing." What we don't know yet, but something 23 andMe scientists would like to know, is how much of an effect these dislocations might have on people's long-term health ."

An empty bed.

COVID Dreams

The sleep survey decisions indicate just how much the pandemic has disrupted people's lives.

More than a one-quarter of those canvassed reported having trouble falling asleep. At the same time, about 23 percent of those surveyed said they were waking up more than usual. Another 19 percent of the survey respondents said they were restless through the night. One in ten of those cross-examine said they either dreamed about COVID-1 9 or had other health-related dreams.

While not unexpected, the survey applies more data showing how the disruption to work, institution, and social interactions have impacted parties. Over half of project participants cross-examine, 55 percentage, were either furloughed, laid off, or labouring from dwelling. A majority of this group said they were waking up later than they did before the pandemic -- 60 percentage and 64 percent, respectively. This conversion could be attributed to a disturbance in daily routine, lent stress from job loss, or the pandemic's mistrust.

Sleep Studies

Sleep and stress each play important roles in overall state. 23 andMe scientists and their collaborators have look back various components of sleep, including wake occasions, sleep apnea , and REM sleep. 23 andMe also offers customers throughout its services various relevant information on obstructive sleep apnea, sleep movement, deep sleep, and more. Each of these different sleep-related issues could affect sleep structures and contribute to restlessness.

The data from 23 andMe's sleep examination is consistent with other published data over the last few months, marking the pandemic's impact on sleep. A study published in early March noted that sleep disruption and stress among healthcare workers during the pandemic is also associated with a higher risk of infection and more severe evidences from COVID-1 9. But expansive population-wide changes in sleep motifs are notoriously difficult to study.

Waking Later

The survey furnishes one direction to be addressed those reforms. But 23 andMe's experiment prototype is also uniquely able to look at sleep decorations more generally. Over the past year, 23 andMe research biostatistician, Teresa Filshtein Sonmez, Ph.D ., has looked at data on activity levels and sleep among more than 130,000 consented 23 andMe research participates. The sleep data is challenging to understand because our data come from smart maneuvers rather than sleep trackers. Specifically, we know when a device becomes inactive at night, how long each invention has been inactive at night, and when a invention first becomes active the next morning. Device inactivity is not a direct measure of sleep but can be used to detect substantial changes in our customers’ behavior. By measuring smartphone activity and inactivity, Teresa can guess changes in when investigate players will sleep, wake up, and how long they were asleep.

According to the sleep data, parties began sleeping more and waking up last-minute immediately after the first shelter-in-place guilds went into effect in March of 2020. In the beginning, parties slept a lot more, 1.5 hours more every night, according to the data.

A graphic showing the changing wake up time over the course of the pandemic.This graph shows the proportion of active device use in 15 min intervals throughout each day. Darker blue represents less work( sleep ), while lighter blue-blooded demonstrates high-pitched proportions of phone activity( awake ). The yellow-bellied thread shows the median morning "wake" era.

This diagram indicates when people put down their phones and went to sleep. You identify the time lead last-minute freedom after the shelter in place prescribes in the US. You be understood that beings push back how late they went to sleep. The yellow line markers the median.

While this wasn't a measure of sleep character, it does show a significant change in sleep patterns due to the pandemic. That new pattern has also deepened, however. Over the course of 2020, people adjusted to new planneds, and their sleep motifs crept back to what they were like before.

This graph shows the media bedtime changing to later and later over the course of the pandemic.This graph shows the proportion of active device be utilized in 15 min lulls throughout each day. Darker blue represents less activity( sleep ), while lighter blue express high-pitched proportions of phone activity( awake ). The yellow thread shows the changing median "bedtime."

Sleep motifs have slowly snuck back toward pre-pandemic decorations. Still, the internal 23 andMe research data indicate that parties continue to sleep later and get up last-minute every day. But now, instead of sleeping an hour-and-a-half more each night, as they did right at the beginning of the pandemic, they're sleeping an hour ago.

The data from 23 andMe's sleep examine, together with data from 23 andMe's internal research, shows how the pandemic has altered animations. The bigger question about how this may or may not impact overall health still needs to be studied. And these insights come as another interruption looms on the horizon, with numerous works going back into the office or "their childrens" going back to school.

The post The COVID-1 9 Pandemic's Impact on Sleep materialized first on 23andMe Blog.

Read more: blog.23andme.com


8 Must-Read Sales Books by BIPOC Authors

First-hand experience is helpful when it comes to improving your marketings recital. However, this first-hand experience is sometimes hard to come by, extremely if you’re a member of a marginalized radical underrepresented in your field.

Thankfully, the report contains experienced BIPOC entrepreneurs and sales professionals who are eager and willing to share their experiences with those hoping to get their foot in the door. In this upright, discover books written by BIPOC scribes that will help you know more about yourself and how to unleash your full auctions potential.

Free Download: Sales Plan Template

1. What’s in the Posters? 5 Post-Pandemic Sales Programme

Cherilynn Castleman, a relationship sales expert, gleans on her 25 years of experience to learn books five core competencies salespeople need to leverage to strengthen their relationships with clients and achieve sales success. As the recent COVID-1 9 pandemic has changed the market and shopper behaviour, Castleman emphasizes these switches and explains how salespeople can use these new challenges to become more resilient, innovative, and flexible.

Ultimately, Castleman wants you to know that adversity and loss are not obligations but instead resources to your budding auctions career.

Review: "In the post-pandemic world, everyone is prioritizing affinities. This notebook exceeds at step-by-step instructions, dialogue elicits, and reminders of what is most important: prevailing the hearts and memories of your clients."

2. Black Business Secrets( 500 Tips, Strategies, and Assets for the African American Entrepreneur )

Through a combination of personal anecdotes, tip-off, and programmes, Dante Lee discusses the managerial knowledge that Black business owners should master to be successful in a competitive business market that often appears the other way. Black Business Mystery will help you explore how spirit can turn to profit and concentrates on the motto, "Don’t be a worrier, be a warrior."

Review: "...Dante Lee has written a wonderful book for you to truly overcome your challenges, become successful in business, and cuddle the managerial DNA that lies within you."

3. Reach the Top 1 %: A Strategic Game Plan for Warrior Women in Sales

Cynthia Barnes, the author of Reach the Top 1 %: A Strategic Game Plan for Warrior Women in Sales, says, "Sales is simply the best career on the planet, especially for women, because it lets you call the shots."

Learn from Barnes’s success as CEO and elite sales professional, and understand how females can overcome misery, harness their supremacy, and construct successful, honoring marketings jobs that help you close high-impact deals with top clients.

4. Create Togetherness: Transform Sales and Marketing to Exceed Modern Buyers' Expectations and Increase Revenue

Create Togetherness: Transform Sales and Marketing to Exceed Modern Buyers' Expectations and Increase Revenue, written by Jeff Davis, Encourages salespeople to understand the relationship between marketing and sales as a means of improving marketings rendition. Davis adds a step-by-step guide on generating alignment between the two departments and justifies the advantages and long-term assistances that collected from these partnerships.

Review: "Jeff Davis taps into his unique expertise and fresh perspective to deliver Create Togetherness, a diary that creates lucidity for how B2B marketing and sales leaders can define their dysfunctional relation and increase company revenue. Highly recommended for any revenue leader that is looking at how to compete in the modern and complex B2B business environment."

5. The Sales Enablement Playbook

The Sales Enablement Playbook, written by Cory Bray and Hilmon Sorey, is a guidebook for salespeople to create a culture of sales enablement within their own organization. Divided into different chapters, you can follow the step-by-step guide to begin uttering converts within your workplace that will help your business scale and succeed.

Review: "Most marketings enablement works are full of opinion and theory, but The Sales Enablement Playbook stands alone by exiting directly to practical answers and useful advice. I read it over a weekend and was implementing it on Monday."

6. Playing The Game Without a Coach: How Courage, Resilience, and Forgiveness Helped One Man Seize the American Dream

Benjamin Raymond’s inspiring, personal narration in Playing The Game Without a Coach tells books about how internal decision and drive facilitated him replace on the basketball tribunal, as a salesperson, and as an eventual proprietor of a thriving business. He’s an inspiration to all that are hoping to rise above their struggles and become the person or persons they want to be, both personally and professionally.

Review: "A must-read for anyone looking for inspiration, motivation and any inventors. Packed with immense repeats, inspiring statements, and soundbites of penetration any young career professional or entrepreneur can benefit from."

7. Leapfrog: The New Revolution For Women Entrepreneurs

Nathalie Molina Ninowrites Leapfrog: The New Revolution For Women Entrepreneurs to guide aspiring entrepreneurs to prevail in their business ventures. She shares mysteries and admonition that she’s learned along the way in the form of leapfrogs, which she describes as clever loopholes to outsmart and mount over the obstacles that numerous financiers face, especially those who don’t have access to money, fund, or connections.

Review: "Leapfrog trimmeds through the ordinary' raise yourself by your bootstraps’ advice( pertinent exclusively for those with privilege and peels back that onion to get to the savory truth of the bustle that is possible for inventors often locked out of the system."

8. It's About Damn Time: How to Turn Being Underestimated into Your Greatest Advantage

Arlan Hamilton was on food stamps and sleeping on the floor of the San Francisco airport in 2015. "Shes had" dreams of breaking into the venture capital business but had no connections in Silicon Valley, financial background, or college unit. Yet, she achieved her dreams and determined the success she hoped for.

In It’s About Damn Time, Hamilton writes about her ordeals with breaking into the elite Silicon Valley squad and initiates an empowering guide on how to find your voice and attaining the achievers you demand, even without a privileged background that those around you may have.

Review: "A hero’s tale of what’s possible when we unlock our possible, continue the search for knowledge, and draw on our lived experiences to guide us through the darkest moments."

Whether you’re brand-new to sales or an experienced professional hoping to move to the next position, this list of records contains insightful insight from experienced professionals that you can apply to your profession path.

sales plan

Read more: blog.hubspot.com


Flipkart restructured biz model to exercise control over inventory, retail prices, alleges CAIT

Traders' body Confederation of All India Traders( CAIT) on Thursday urged the government to investigate the "blatant" breach of FDI and taxation rules by ecommerce major Flipkart, alleging that the Walmart-owned firm had "creatively" restructured its business pose to exercise control over stock-take and retail prices.

Flipkart was flouting FDI policy "by creatively structuring its marketplace business model and creating a facade in order to exercise control over inventory and retail prices, a practice expressly prohibited by the FDI Policy on ecommerce", CAIT said in a letter to Commerce and Industry Minister Piyush Goyal.

This warrants an immediate investigation and strict action from the Indian government, including tax governments, CAIT added.


Image source: Shutterstock


How Flipkart maintained its users employed during lockdown with effective collaboration

When contacted, a Flipkart spokesperson said as a marketplace, Flipkart's endeavour has always been to use technology and innovation to facilitate the buying and selling between lakhs of local vendors/ MSMEs and over 300 million purchasers in a transparent and effective manner.

"We will continue to operate with the same transparency, and in line with India's FDI and regulatory fabric, while generating brand-new support opportunities and jobs...With more than 3 lakh vendors on the Flipkart Marketplace, our vendor marriages are an integral part of the ecosystem, " the spokesperson said.

In 2018, Walmart had invested $16 billion for acquiring a 77 percentage stake in Flipkart. Last-place year, the US retail giant contributed a $1.2 billion fund round in the Indian e-commerce company.

CAIT noted that in 2019, Flipkart had created a two-tier model consisting of ADs and Diamond Sellers( DSs) and that currently, there are 20 DSs and 10 ADs in place.

These 30 entities were created for the sole purpose of granting control of inventory and rates to Flipkart, and to "act as an eye-wash and( to) disconcert the authorities concerned from taken due note of the absolutely illegal activities" being undertaken by Flipkart and these entities, it alleged.

CAIT alleged that the ADs and DSs exist only for GST compliance and to service their plan with Flipkart and cede control for a minuscule cost.

"Flipkart has created a plan of replacement business partners with the sole purpose of bypassing the FDI Policy and destroying the very merchants the policy aims to protect."

"On behalf of over 8 crore merchants, we are writing to you to initiate an immediate inquiry and investigation into the utterly illegal business practices of Flipkart and its cases of violation of the FDI Policy, GST, Income Tax and more serious money laundering concerns, before it wreaks ravage in the lives of our members, the families of such, and the overall retail industry, " it said during the letter.

Edited by Megha Reddy

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A Peek Into Last Week

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We had a little birthday party for Kierstyn last Sunday. She was most excited about the opening of gifts and the wrapping paper.

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Champ got to come and he was quite excited about the gifts! Especially this one from Grandma and Grandpa. 🙂

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The hit of the party was this balloon, though!

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We got an ice cream cake and let Kierstyn have a piece and she didn’t quite know what to do with it! But she eventually loved eating some of it!

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I shared this on Instagram:

Monday’s baseball game was rough. Silas fumbled a few key plays and the other team ended up winning by one run. He’s usually all smiles and he lets things roll off his back… but, this time, as soon as the game was over, I saw tears very uncharacteristically welling up in his eyes. I went over to him and hugged him and he expressed how he felt like he had let his team down and the loss was his fault.

After the post-game meeting with his team, I looked and saw Jesse had pulled him aside and was speaking words of grace and truth to him. And, as I sat there and watched their exchange, it was such a beautiful picture of what our Heavenly Father thinks of us.

He loves us on the days when we are fantastic and the days when we fumble, when hit the home run and when we strike out.

His love isn’t based upon our abilities or aptitude. His love doesn’t change when we mess up, misstep, or make a mistake.

The more we can see ourselves as God sees us, the less time we will spend beating ourselves up and feeling frustrated over our failures.

“Lord, let me remember and rest in Your love for me today — even during the hard and difficult moments. Thank you for loving me so much more deeply than I deserve. Let my response to your great love for me be one of living my poured out for others and boldly sold out for you. Let me stand in confidence in Your love and approval of me so much so that I don’t seek or long for or need the approval or accolades or praise of others. I am enough in You. Your love is enough for me. Let me live as a loved daughter of the King of kings today — because that’s who I am in You!”

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She wanted to put some lip gloss on!

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Silas and I went to see two of my youth group girls perform in Fiddler on the Roof.

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These two have the sweetest bond.

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As do these two!

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Guess what finally came out last week? The Love-Centered Parenting audiobook!! It’s available for just $9.99 on Christian Audio right now (and yes, I narrated it!)

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On Friday night and all day Saturday, we had Camp No Boys Allowed with our youth group girls at church. In addition to great worship, teaching, and small group time, there was plenty of time for fun, too!


Like the Silent Disco night!

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And dance parties and games…


And the group competition (this year’s theme was Decades music. This is Kathrynne’s group (can you pick out which one she is?)

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SWOT Analysis of Apple Inc. for 2021

From its modest start in the childhood home of Steve Jobs in 1976, Apple is now one of the most profitable corporations in the world. It was the first company to have a market cap of over$ 2 trillion, and has mold countries around the world. Identifiable by modern, sleek makes with instinctive user interface, Apple has become extraordinarily favourite around the world.

In this article, we dissect the Strengths, Weaknesses within the Apple Corporation, as well as the Opportunities and Menace that continue to present themselves.


1. Apple is one of the most unmistakable firebrands in the world. Its symbol name is so tightly entwine into the design language of its products that you are able to identify an Apple product through its design DNA. This identification includes appreciates of cutting-edge technology, character, indulgence, and sturdiness. The firm has managed to turn its electronic makes into way the declarations and a represent of success. Apple’s brand has become one of the strongest worldwide.

Apple’s brand valuation is pegged at $263.4 billion.( Brand Finance)

2. Apple has expanded its portfolio into services, as well as hardware and software. Apple's services and non-hardware revenue now accounts for two-thirds of Apple’s revenue, successfully diversifying its portfolio. This is essential to mitigate risks that generally present themselves to hardware creators, like many of its contestants. This diversification have put forward itself in Apple vying in industries such as Music Streaming, Video Streaming, Software sales, and autonomous vehicles.

On New Year’s Day alone, purchasers invested $540 million on digital goods and services in the Apple app store.( Brand Finance)

3. Apple has one of the strongest financial positions. With one of the highest gross boundaries in the industry, Apple’s ability to generate cash is exemplary. This situates Apple in a position to focus on the future, to be bold with its brand image and its industrial design, and to properly invest in innovative developments in the various industries in which it is a stakeholder. Furthermore, this strong financial position offers risk mitigation during times of economic uncertainty.

Apple is the first company to reach a market capitalization of$ 2 trillion.( Brand Finance)

4. Apple's retail footprint diversifies across the globe and is synonymous with high-pitched street retail. A strong brick-and-motor presence in some of the world's most iconic real estate has reinforced Apple’s brand image as cutting edge and on-trend. These retail outlets are placed in high-value, high-pitched hoof commerce ranges, and subscribe to a defined stylistic of clean, slick shop gaps served by professional, young, and hip sales faculty becomes the retail ordeal an lure on its own. This supermarket ordeal grants consumers to idolize the Apple ecosystem, reinforcing its premium price point.

Apple operates over 500 retail store in 25 neighborhoods.( MacRumors.com, LLC)

5. Apple supporters are extremely loyal. Apple enjoys some of the highest retention charges within the consumer technology industry. Its consumer knowledge fosters patriotism, with Apple products wielding seamlessly across machines. Although the company’s produces are priced at a premium, an Apple iPhone owner will more than likely have their other technological manoeuvres under the same brand in order for them to work in the same "ecosystem."

Apple contributes the consumer technology space, with a customer satisfaction frequency of 82 %.( The Motley Fool)

6. Due to the luxury nature of Apple's makes, it enjoys a high gross margin. With the inclusion of high-end materials and close-fisted supply chain policies, Apple has found a style to develop a market for its concoctions where it experiences some of higher boundaries. Although the company enjoys about a 20% the shares, it has about 40% of the market’s revenues. Apple will need to ensure that it reinforces the consumer belief that Apple products are worth the investment in order for it to retain this position.

Apple's gross boundary is 38%( Statista ).

7. Apple makings five of the world’s top ten selling handsets. The iPhone redefined what a cell phone was when it was introduced, creating a fan base that is unwavering. Apple has managed to diversify its produces enough to capture different levels of the market, with its flagship representations often becoming the most expensive mainstream designs available. To capture shoppers who cannot afford those manoeuvres or want a lower-end device, it has less expensive simulates accessible so these shoppers can still be part of the Apple ecosystem.

Apple deemed five of the top ten smudges in smartphone marketings.( HT Digital Streams Limited)


1. Apple has slowed down its innovation in the last few years. Although Apple has become synonymous with cutting-edge technology, predicting electronic products that feature the latest and greatest that the market has to offer, in reality, this has been less and less so over the years. Innovations have presented themselves mainly in the camera capabilities of smartphones and information materials that the products are made out of. However, truly innovative aspects have been less and less rife in make releases.

Apple expends only 2.2% of its auctions revenue on invention, where its adversaries are spending up to 10% of their auctions receipts on innovation.( Dow Jones& Company, Inc .)

2. Apple continues to sell its makes at a premium price. Although innovation is not a big feature in technology liberations, Apple continues to market its produces at a price point above its competitors, even if its competitors’ machines are technologically superior to Apple's products. Although in the short term this strategy can relent greater returns, in the long run, Apple will find it hard to retain its hard-won consumers.

Apple’s flagship iPhone cost 56% more in 2019 than it done so in 2016.( Insider Inc .)

3. Apple relies on a high-end market. Considering the premium price tag on most Apple products, with very little market segment diversification, Apple relies heavily on the upper discontinue of the market. Its own position comes with great expectations from consumers. The grocery needs to feel that it is consistently receiving the very best commodities for its hard-earned cash.

The average consumer spending in the Apple app store is $138 per year.( What's Next Media and Analytics)

4. Apple has been accused of unfair business practices. A question with ensuring that you incessantly develop quality products with cutting-edge technology is that your concoctions end up lasting a long time. This is fantastic for the consumer, but not as good for sales volumes, as ideally, you’d like your customers to be replacing their devices regularly from your storages. Through updates that Apple sporadically performs, it intentionally slowed down machines "thats been" over a certain age and lessened the device's battery life, making an upgrade seem useful. This encouraged consumers to unnecessarily ameliorate their inventions, had contributed to higher sales volumes.

Apple agreed to pay a $500 million fine for deliberately lessening the performance of handsets to encourage consumers to upgrade to newer simulations.( Reuters)

5. Accusations of patent infraction continue to damage the reputation of Apple. Apple has had a number of patent lawsuits levelled against it since 2015. Patent protection in the digital world is exceptionally important, as it inspires companies to innovate to ensure that the gains from their invention are secured. Apple was found infringing these rights by exerting patented engineering are part and parcel of many business without the companies’ commercial rights being upheld.

Apple was ordered to pay $ 308.5 million for a patent infringement prosecution.( Entrepreneur Media, Inc .)

6. Apple has knowledge a drop in auctions in China, one of its core markets. Economic slowdown, fiscal aid, and concerns of job security have decreased shoppers' spending on high-end electronic concoctions, such as those offered by Apple. The company’s lower-cost SE line facilitated pick up sales somewhat. However, sales volume remains low and may be mentioned of future demand.

Apple knowledge a 60% drop in year-on-year auctions in China in 2020.( CNBC)


1. Apple can develop products be participating in more cost-effective business. Now in its second generation, Apple’s SE range of iPhones has proven to be a resilient phone during an economic downturn. This text has offered a break from a decrease in spending on high-end consumer goods. While the SE line is thriving, Apple still derives most of its hardware revenue from high-end products. There is an opportunity to further developing its cost-effective products.

Offering cheaper handsets presents Apple a $133 billion opportunity.( Forbes)

2. Green technology is proving to be more viable and more marketable. An eco-imperative is becoming more of a driving force within most companies' runnings. Nonetheless, Apple has been slow to the starting block in rolling out eco-friendly initiatives in its processes. The information that the company exercises, as well as the manufacturing process, are yet to change to be more environmentally responsible.

74% of Apple’s carbon emissions are a result of manufacturing 19% of Apple’s makes.( Compare and Recycle)

3. Further inroads into the wearable tech opening offer opportunities. Apple has a small offering of customer engineering in its favourite Apple watch and its Apple Airpods. However, buyer engineering is set to have a big increase in the near future. Technology such as Artificial Reality( AR) and Virtual Reality( VR) is being woven into products that Apple’s challengers are rapidly developing. There is a great opportunity for Apple to start to develop its technology in the wearable space.

Wearable auctions grew by 28.4%.( ZDnet)

4. Self-driving vehicles are a logical move for Apple's market direction. Considering the large existing buyer base, Apple's access to market data, and its financial position in consumer interests electronics marketplace, the company is exceptionally well-positioned to become a market leader in autonomous vehicles. It is currently trying strategic partners to join in order to develop autonomous motor vehicles and formally enter the automotive and mobility manufacture. While innovation in its current technological lineup is limited, invention in the seat of mobility has great potential.

The world-wide automotive and mobility market was estimated at $ 10 billion.( CNBC)

5. There is the opportunity for diversification into other technology and on-line service. Apple's core markets of high-end portable handsets, wearables, tablets, laptops, desktop computer, and accompanied supplementaries give the company an opportunity to further develop its technological furnishes. Where other business give a full range of electronic options, such as Samsung’s consumer electronic collection and Amazon's online products, the opportunity for growth for Apple is considerable.

Revenue from Apple's works "ve brought" $ 15.7 billion.( Soko Media Limited)

6. With further research and innovation in its existing marketplaces, Apple can once again be an innovation leader. While Apple is still synonymous with cutting-edge technology, its deployment of inventive engineering shall cease to be a differentiating policy. Its differentiation policy has thus far focused on the size of its inventions, esthetics and camera capabilities. Research and growing had contributed to inventive technology in the consumer tech environment still give a good opportunity to win over more customers.

Apple claimed 2,761 patents during 2020, the eighth-most patents for a company in the United Mood.( Statista)


1. The consumer engineering manufacture is one of the most competitive manufactures. The industry is characterized by innovation and technological development, and can somewhat be driven by the major market participants, such as Apple. But disruption is widespread. Apple has to ensure that it operates at the most efficient positions and delivers innovative produces of a certain quality frequently, with zero defects.

Apple maintains 20.8% of the global smartphone sell.( Statista)

2. Labor overheads have a big impact on Apple's earnings. Considering Apple’s quest to deliver high-end products at a proportion that offers its shareholders the greatest value, it requires its input costs to be as low as is practicable and its processes to operate at incredible levels of efficiency. For this reason, its manufacturing process are outsourced to regions of the world with cheaper labor. Any wavering in the costs of labor, whether driven by exchange rates or human rights lobbying for example, will negatively affect the company's profitability.

The starting wage for a factory worker in a bush that starts iPhones is $3.15 per hour.( Dotdash Publishing)

3. Any supply chain scandalizes negatively affect Apple's concert. Considering the levels of economies required to develop consumer electronics, any offends that present themselves in the afford order of these lines will impact transmissions of the product and, eventually, the bottom line. The security of the supply of a manufacturing input is exceptionally important in the manufacturing process for consumer electronics are responsible for ensuring that expensive and impractical unforeseen halts have a limited occasion of occurring.

Apple histories for only 1% of smartphone shipments.( Reuters)

4. As a multinational corporation, a craft conflict poses a significant risk to Apple's operations and marketplaces. With Apple producing its products in Asia and its largest sell being in North America, any commerce crusade between these two regions would have a large impact on Apple. Such a market war would affect both the demand side and supply place of Apple’s functional model, constituting a significant risk.

The Chinese Market, including Hong Kong and Taiwan, realise up 15% of Apple's receipt.( Forbes)

5. With Apple's international functional quality, tariff formations and compliance have proven to be a significant risk. Having sizable procedures in most regions around the world, Apple needs to ensure that it stops tighten button on its charge liabilities, ensuring that its tax position is optimized for each region in which it operates. Any default or levy incident will not only lead to a costly exercise to fix, but injures the stature of the company in the region where the accident occurred.

Apple succeeded in overturning a $16.86 billion dispute in Ireland.( The Guardian News& Media Limited)

6. The frequency of change of technology will continue to offer significant hazard to a company that relies so heavily on used turnover. Alter in manufacturing engineering, supply bonds, market technology, and buyer vogues constitute a significant risk to all players in the consumer technology industry. Disruption happens without notice and rapidly, with enough impact to completely change the status quo in an manufacture. For these considerations alone, Apple needs to ensure that its invention and research template the development of the sector.

51% of the world’s person is online.( Axios Media)

With the rate of change of technology, as well as the marketplace becoming an increasingly fickle and cut-throat environment, Apple needs to continue to evolve to remain relevant. With its world-wide defined by changes in savor and wordings, its leadership position will help it dictate where the world goes with its engineering consumption.

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Get a Scheduling App and Use It!

Did you know using a scheduling app can change your life? Yes, I’m completely serious. There are two apps I’d be completely lost without if they were to disappear off my phone( or my computer ). I’ve talked at length about my budgeting app, YNAB, and the fact it’s vitally important to keep me on budget.

I haven’t talked much about the scheduling app, Cozi, despite the facts of the case that I use it ALL THE TIME. Here’s the spate, I don’t care if you use Cozi or another app. I DO care that you use an app to organize your life.

I’m a tactile party. If I’m studying a bible, I need it to be a physical fake. Sure, I know Kindle’s do foregrounds and can export those highlights, etc. but my brain needs to touch a bible to understand it. Maybe there is something to the whole idea of learning by osmosis. I built no exception for my scheduling attires. I had a beautiful newspaper planner on my desk that I loved for years. I adored handwriting each appointment and color-coding it. I adoration throwing through the sheets to see what the future viewed. My garage is full of these planners from times gone by. The problem with that is unless I had my planner with me, it was a complete debris. My husband was always calling to ask if we had something scheduled on a specific day. If someone asked me to schedule something over a weekend, I’d madly e-mail my work e-mail so I could write it into my planner Monday morning. It was a hot mess. A mess I adored, but a mess nonetheless.

Why did I leave it up? Why did I give up my beautiful planner? And WHAT THE HECK DOES THIS HAVE TO DO WITH MONEY !?!?!

A $45 physician appointment.

My' perfect’ system was exceedingly far from perfect. I didn’t have my phone to e-mail myself a doctor’s appointment and I missed it...and I paid $45 for a missed appointment. Ugh. Oh sure, there were a lot of missed appointments with friends, with home, with the school, but when I started getting hammered with fees, I recognise' tactile’ me couldn’t earn in this situation.

We switched to Cozi and I was angry at myself for harbouring out so long. Now when I sign up for one of those hiking participations or publication dues that auto-renew, I drop in a remember a month or so before they auto-renew so I can cancel.

My husband doesn’t have to call me while he is at the doctor’s office with the kids to schedule their next appointment, he simply attracts up the app on his telephone and experiences a seat in our schedule. Each person has a color so we can see who has what and when. We can also automatically advise each other when we schedule something through the app. "Its certainly true it is" a bummer when I want to claim he didn’t tell me he planned dinner with his mothers. The app tells him I was apprise.;)

Between homeschooling, design, traveling, COVID, four children, and a million other things, it’s just really darn nice to feel like I have a tiny part of my life wholly under control. This is related to your budget. Being disorganized WILL cost you money.

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